Do you want to conduct competitive analysis to better understand your competitors, launch new products, and even gain more ideas about marketing strategies? Let's see what you should do! You have started a new project: a shoe brand (not quite like Edward Green, but rising). Do you think they are likely to disrupt this industry. But you know, before you start thinking about big problems, you must have a better understanding of your environment. You need to explore the competitive environment of your products to determine how similar they are in your industry. More importantly, before making any decision, you need to define your source.